Merle Goldstein Instructional Developments
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Pharmaceutical Company Projects


  • Basic Study Design & Terminology – eLearning
  • Evidence-Based Selling (with Clinical Studies) – print self study & classroom
  • Selling with Pharmacoeconomics & Outcomes Research – eLearning

  • Customer-Centric Interactions – print self study, classroom, & eLearning
  • Customer-Focused Sales Management – classroom & print self study 

  • Introduction to Marketing at Merck – classroom & eLearning versions
  • Micromarketing – eLearning, classroom, & print reference
  • eMarketing & the Product Manager – case-based workshop
  • Business Development Basics – eLearning

  • Negotiation Basics - eLearning



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